October 13, 2016

New Keune Care

Keune Haircosmetics, the international professional haircare brand, announces the relaunch of their Care range today. The sleek, luxurious new packaging design was inspired by founder Jan Keune’s pharmacy in Amsterdam and his 1920s apothecary bottles. The renewed Keune Care products are designed to help alleviate a variety of hair concerns. Whether the issue is dry hair, damaged hair or dandruff, Keune found a properly functioning scalp is the key to beautiful, healthy hair. That’s why Care products are enriched with active ingredients that nourish and soothe scalps, while simultaneously conditioning and pampering every strand.


Each Care product is rooted in Keune’s scientific heritage, which goes back to 1922. Formulas are enriched with the patented Essential Mineral Complex, developed according to long-established scientific practices and principles. This complex is proven to improve the condition of both scalp and hair and is made up of 5 different minerals that work together, treating and nourishing for unparalleled results. Care products include shampoos, conditioner, hair masks, treatment lotions, and more. The range consists of ten different lines designed to tackle specific hair concerns:


  • Derma Activate to stimulate hair growth;
  • Derma Exfoliate to combats dandruff;
  • Derma Regulate for oily hair;
  • Vital Nutrition to nourish dry, damaged hair;
  • Satin Oil to add softness and shine;
  • Color Brillianz for colored hair;
  • Keratin Smooth for manageable, smoother hair;
  • Curl Control for bouncy, frizz-free curls;
  • Absolute Volume to add body and volume to fine hair;
  • Sun Shield for UV protection and to treat sun-damaged hair.

Keune Care products are available in-salon only. To experience Keune, please make an appointment at your favorite salon. Visit our website to find your nearest Keune-salon.


Keune Haircosmetics was founded in 1922 by a young Dutch pharmacist, Jan Keune. In his Amsterdam pharmacy, he bottled his first product. As of today, Keune is a professional haircare brand available in more than 70 countries around the world, but still family-owned and -operated. Keune products are developed and made with care, love and passion in Soest, The Netherlands. Keune is sold in-salons only.

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